Some Recent Campaigns

IPG Mediabrands

The Brief

Sharing thought leader opinions, data insights, culture impacts and market / behaviour trends from one of the world’s leading communication firms and its agencies, UM and Initiative

The Work

Messaging new work and insights, expert analysis plus international studies and forecasts to Irish business and marketing media

The Result

Exclusive feature The Sunday Times, exclusive interview The Business Post, features in The Sunday Independent, IMJ/adworld.ie, Marketing.ie, journal.ie and RTE

Boys + Girls

The Brief

Ongoing profile building with national and international Media, Marketing and Business press for Ireland’s biggest independent creative agency

The Work

Announcement of agency initiatives, new business wins and campaign launches

The Result

The Irish Independent, The Sunday Independent, The Irish Times, The Business Post, IMJ/adworld.ie, Marketing.ie, RTE Radio 1, Newstalk FM plus international titles

Alternatives + Marketer of the Year ™

The Brief

Maximise publicity for executive talent firm Alternatives and its sponsorship of Marketer of the Year ™, arguably the most prestigious award in the Marketing industry, now in its 26th year, hosted by and the property of Marketing.ie

The Work

Announcement of Emma Kiernan, marketing manager of Dublin Zoo as the 2019 Marketer of the Year ™

The Result

Exclusive with The Irish Times print and online, Newstalk FM Business Breakfast, feature profile in Media & Marketing page of The Business Post, front cover Marketing.ie and coverage in extra.ie

Xcentuate management solutions

The Brief

Profile building campaign for Ireland’s leading operations management and planning experts, focusing on ActiveOps’ digital technology platform solutions

The Work

Introduce Xcentuate to key influencers via ongoing media relations and a sustained, reputation building LinkedIn campaign via an “always on” dynamic calendar of content

The Result

A Sunday Times Business feature, exclusive features in Business Plus and ThinkBusiness.ie, appearance on “Down to Business” / Newstalk FM and “Business Matters” plus a 500% in engagement on LinkedIn

Some Past Projects